Michelin subsidiary BF Goodrich has launched a truck tyre range in South Africa aimed at customers “who demand international quality, reliable and robust tyres at an affordable price,” says Franck Sire, Michelin’s marketing director.

He says BF Goodrich’s Route Control tyre has been designed for regional and highway use, promoting even tread wear and minimising sidewall damage, while the Cross Control tyre – which is for on-road and off-road applications – is a durable and cut-resistant product that offers excellent grip thanks to an aggressive tread pattern.